Tuesday, April 24, 2007

THIS IS LAST INTHECIRCLE POST: PLEASE UPDATE YOUR FEED

I wrote earlier about my plans to move my blog to Wordpress. I'm making good progress and yesterday I moved my old posts over. My new blog is News Videographer. Please update your subscription here. Several of you already found out!

Cyndy Green: I feel like I've been brutally pingbacked - did you just start up a new blog?...

Mark Hamilton: I was following some links from my blog pings and came across http://newsvideographer.com/

Is this a new site?


The answer is yes! Please update your subscription here.

Check for good video lesson this summer

Keep your eyes open for this video lesson plan from Cyndy Green, which may come sometime this summer. She’s creating a text to teach her students … Hopefully she publishes it online for everyone else to use. I think Cyndy’s tutorials are very helpful.

Monday, April 23, 2007

Holy viral video!

Wowsers, I can't believe how many small start ups are offering online video services. Check out this "complete Web 2.0 directory" and choose video from the list of tags (the usability of this site sucks). There are ONE HUNDRED AND FOUR video sharing sites listed there. Holy viral video!

This may birth a new series...Exploration of the teeny video start ups.

Link via Cronkbyte.

Goodbye page view, hello common sense

Saying goodbye to the page view is like finally getting rid of an annoying house guest who stayed way too long. Nielsen NetRatings and ComScore will start to emphasize time spent on a site instead.

as the technology that publishers use to deliver content to the user moves away from static, reloaded pages to be more streamlined content-e.g. online videos- the page view is becoming a less relevant gauge of where might be the best place to advertise online.” …

Page views were fine for the static web, but that’s going away. Since all digital content can be separated from form, it can be presented in snippets via AJAX and other technologies. This makes for a marvelous user experience and brings about page customization.


I’m hoping this means news sites will encourage and promote online video even more since it will hold people on a page for a good amount of time. Maybe we can get front-page status more often? Maybe we can have an easily-found Video section? That would be super cool.

It’ll be interesting to pay attention while the new metrics are being set up and as advertisers decide how they are going to value them. How much time is a good amount of time for users to stay on a page? Will advertisers pay a more or less based on how long a page captures users’ attention? For example, people will spend lots of time on the Video player page, and less on the business news page. Would ads cost more on the video page?

Link via Journerdism.

Other interesting comments:
Mindy McAdams
Ryan Sholin

Sunday, April 22, 2007

Vote in the Webby Peoples’ Voice awards

You can go vote for Webby award winners for this year. There’s four categories and like 100 choices. I don’t think I’ll take the time to go through all of them, but I’m going to take the time for the online video category. MediaStorm is up for an award.

Link via MediaStorm.

Battle of the Media Players

In the right corner we have Microsoft Silverlight. In the left we have Adobe Media Player (link via yahoo group). Here’s a third article about Silverlight vs. AMP.

Here’s some stuff I like:

Silverlight:

  • Free

  • Cross-platform

  • Plays HDV

  • New Expression (VC-1??) video codec will be “’cheaper, faster and better’ than Adobe’s”

  • “faster delivery via Longhorn, the code name for the new Windows Server and the IIS7 Media Pack”

  • Backwards compatible with Windows Media systems

  • Template-based publishing. Example, “a ‘nightly news’ template”



AMP:

  • Free

  • Flash video available for download and viewing on desktop or mobiles

  • “higher-quality Flash Video, anonymous metrics for content publishers and advertisers, and a social media component including tagging and consumer ratings”

  • Supposedly intuitive for consumers to use

  • "Consumers won't see Adobe's brand at all," says Craig Barberich, group product manager in Adobe's Dynamic Media Organization. "Our philosophy is to let media publishers take over the experience and customize it to their liking.

  • Publishers can monetize content through advertisements

  • users can't pirate or share it in ways that conflict with the publishers' intentions.



Stuff I don’t like:

Silverlight:

  • Still in development

  • Plays HDV and “Depending on bandwidth, videos start playing either immediately or after a few seconds of caching” (I sympathize with people with bad connections/computers)



Adobe Media Player:

  • Gives Flash video DRM

  • User information is collected anonymously via cookies



Who will win?

  • Silverlight is at a disadvantage because “the cold, hard issue of the number of eyeballs that Flash currently owns”

  • It’ll take a long time to find out

  • “While Adobe Media Player is clearly at least partially an attempt to compete head-to-head with Windows Media Player by offering downloadable content and DRM, the fact that it doesn't impose Adobe's brand on the player should create a user experience that is more in line with what consumers are demanding in the Web 2.0 world-access to content and the ability to interact with as few intermediaries as possible.”

  • Silverlight formed partnerships with Limelight, Brightcove and some other big names

  • Microsoft knew “it took them years to lose their market share in online video and that to do it right, it will take years to win it back."

Saturday, April 21, 2007

Profile of Internet video viewers

eMarketer has a new survey with an interesting profile of Internet video viewers.



From the summary:
The survey indicates that over a fourth of online video viewers are 45 or older ...

58% of those who download videos were age 28 or younger ...

eMarketer senior analyst and online video specialist David Hallerman says that the idea that online video is only for the young is a stereotype.

thePlatform is another option for video syndication

NBC-universal and News Corp. just partnered with a video service provider called the Platform, which is new to me. It’s a subsidiary of Comcast.

George Kliavkoff, Chief Digital Officer, NBC Universal and interim CEO of the NBCU/News Corp. joint venture. "Together, we will provide our partners with an efficient system for managing, syndicating and generating revenue from broadband video."


The news release said thePlatform works with Hearst, the parent company of the Express-News, where I work.

thePlatform offers media management and publishing tools, allows adaptation of its systems to create unique media players and supposedly will “support your revenue model as it evolves.” The about page also says it will “publish digital media to a wide variety of broadband media sites.”

You've got to aggregate before you can hyperaggregate

Here's a new idea from Read/Write web: Internet Video Hyperaggregation.

While partnerships like NBC Universal/NewsCorp demonstrate that offline video content will be coming online, how those videos are organized and delivered to end-users still is an open question. I believe a new set of companies serving as 'hyperaggregators' will emerge to fill that role.


The post predicts that a service will come up that will organize and distribute videos from the available video sharing sites like YouTube, Revver, Brightcove, etc. An example of hyperaggregation:

The way of the Web is to go meta - a website is born and covers politics, then another, and another, and that leads inexorably to ... a blog that covers all the websites that tackle politics.


Once a video hyperaggregation service pops up, it's not going to be very useful for the news orgs that haven't aggregated in the first place! Now is the time to find some system for syndicating and distributing videos.

The post points out three video services that already fill a hyperaggregator-type role:

Friday, April 20, 2007

Tip of the hat to ICM for Va. Tech coverage

I just want to say I'm really impressed with how Bryan and the gang at the ICM blog covered the way that college media sites covered the Va. Tech shootings. If you haven't checked out these posts, to browse them now.

Just starting to shoot video? This tutorial is for you!

I found this awesome new video training site called Make Internet TV. Despite the fatally flawed title (WE DON'T WANT TV ON THE INTERNET!) this site is awesome.

This guide has step-by-step instructions for shooting, editing, and publishing online videos that can be watched and subscribed to by millions of people.


So many newsrooms are thrusting cameras into reporters and photographers hands, but there's still the question of how to train them to shoot and edit. I think this site could help.

It features sections on equipment, shooting, editing, licensing, publishing and promoting. It's an extremely basic shooting section, but it may be exactly what beginners need. I noticed there's one important lesson missing - USE A TRIPOD! Check out the awesome tutorials in editing section (there’s one for Windows Movie Maker and one for iMovie).

Can online video syndication learn lessons from TV?

I got a very interesting anonymous comment on my last YouTube/newspaper video analysis post that explored the pros and cons of posting news video on YouTube. The comment raises the idea that perhaps newspapers who are looking to syndicate and distribute their content online could learn something from TV synication experiments of the past.

The anonymous commenter said this about the idea of posting on YouTube:

The idea of this is soooo wrongheaded I don't know where to start.

So every one of you is comfortable with GIVING your PRECIOUS local content (that no one else can create or duplicate) to a MEGA company owned by your competition (Google) so that useless eyeballs (that don't bring you money in ANY way) can see it?

Keep drinking that KoolAid.

Guess why *local* TV websites DONT put their video on YouTube? (at least most or the smart ones don't)

That's right. They UNDERSTAND why not to. They have EXPERIENCE with syndication and an affiliation relationship.

They know that your site needs to be come the central part and destination for the video in your market. The web is like TV in that it is about developing audience and usage patterns. You don't do that by giving away your content to your competition with no way to make money on it.

It's a lose, lose, lose.


Now, I agree with the fact that it's better to get paid for your content than to give it away for free. But I don't think the online video market is as similar to TV as this commenter thinks. I think that if news orgs want to get a piece of the enormous online video market, it's absolutely essential for video content to be posted in as many places as possible.

What do you think?

Thursday, April 19, 2007

Great public service package, but design doesn't do it justice

Will Yurman, staff photographer of the Rochester Democrat and Chronicle, emailed me yesterday requesting a critique on this audio slideshow package that documents homicide victims in the Rochester community. He's the first to email asking for a critique since I added the "email links" message in the sidebar. Woo hoo! Keep them coming to angelabgrant [at] gmail [dot] com.

First off, the journalism backing this package is absolutely top notch. I watched four of the 12 audio slideshows in this package. Will attended the funerals and families' homes and did in-depth interviews with loved ones to find out humanizing details about the deceased person. The photos and audio are interesting and the stories keep moving, so it's easy to watch them to the end. The slideshows make it impossible to think of homicide as a statistic. You find out who the person was, and you see the grieving loved ones who will miss him or her so much. What Will is doing is a great public service for his community. Good work!

I like the design of each slideshow page. You see a mug on the left and some facts about the murder, including whether the murderer was brought to justice. It's refreshing to see a slideshow that ISN'T soundslides (not that I dislike Soundslides; but I DO dislike generic).

I have a question for Will: Do you release these slideshows individually as they happen? I think that would be the most successful presentation for them. This won't be very successful if you release it all at once at the end of the year. There's a huge amount of data here, and it'll take a considerable amount of time to absorb all of it at once. People usually don't spend that amount of time on one web site, especially on multimedia. They'll watch one or two, run out of time, then forget about all of it. That means a bunch of hard work down the drain! However, if you are releasing them individually and then just providing this flash package as an archival system, that is a great idea.

I have a huge problem with most of the design though. First, I hate the intro because the text comes in one line at a time. I can read faster than that. Just bring it in all at once. THANK YOU for putting a "skip intro" button. It would be better if there were some visual elements on the intro page because it would hook your viewer better. What if the intro text showed up at left, and at right a photo montage of mugs of some of the homicide victims? For example:



Next, the design of the index page, where you click the names to see the slideshows, is fatally flawed. This is a visual story: Where are the visuals? There is so much data: Where is the organization? I think this is an example of a "warehouse" story that Mindy McAdams was talking about yesterday. I see that the names are arranged chronologically by death date, but it's still hard to see. MEGO: My Eyes Glaze Over (that was my journalism professor Marvin Olasky's favorite expression when a student's writing was boring).

I think if you created a visual timeline graphic that would be better. You could do a timeline broken down by month that slides back and forth sort of like the index I created for this roller derby story. You would put the info, names AND mugs above the timeline. If you like this idea and need information about how to create a scrolling index, please post a comment and I'll post a tutorial later.

That's not the only way you could organize it. I've seen two homicide packages that profiled victims, and both of them arranged the data on a map. I think the benefit of that organizational structure is that when people look at the map, they're naturally going to want to know about the homicides that happen near where they live or work. The coding for that would be considerably harder.

I want to stress again that I am very impressed with the journalism behind this package. I think the design needs to reflect that same level of excellence. It's very important because it will correlate directly with how many people actually ABSORB that journalism.

Will, thank you so much for putting yourself in the hot seat! I encourage any other readers to add rants or raves: Be honest, but always constructive.

Also, everyone send me more links!

How to tell humongous multimedia stories?

Mindy McAdams asked a great question yesterday about something that I often think about myself. Because attention spans online are short, especially for multimedia, how can you deliver huge packages in a way that will respect viewers' time limits and attention spans?

The way most of these big stories are presented online makes me think of a warehouse ... a warehouse has no standardized system, so each one has its own rules -- and browsing and scanning just do not work at all in a warehouse.


She points out four huge multimedia packages that won Pulitzers this year:
House of Lies
Altered Oceans
Muslims in America
A Mother's Journey

There are good stories in there. This is excellent journalism. But do these online presentations hook a person who comes fresh to the front page of the package? Do they present the story in its best light? Do they make you want to stay and find out more?

We should think about how we can do this better.


My first impression when I click on them is that I'm intimidated because I don't know if I have time to experience them. Where do I start?

For Muslims in America and A Mother's Journey, it looks like I'm viewing the archival pages for the packages. I'm not sure, but I have a feeling that each story and corresponding multimedia piece came out in a series. If so, I think that's a great way to tell a huge story online. As each element comes out, people can spend only a little bit of time ingesting the whole thing. They can go back the next day and see more. However, when you come upon the story late and see the archival page, I think it's really hard to take it all in...People won't spend that much time in one sitting. But if a person is really invested in the subject, I bet they would go back.

I know that Altered Oceans came out all at once. This is probably the worst way to present a huge story online. Most people will watch one or two elements, run out of time, and then forget that the package even exists.

Wednesday, April 18, 2007

Tell me a story. Make me want to know what happens

I was riveted to the screen for these five clips promoting Operation Homecoming, a new PBS documentary that features the writing of U.S. troops.

Why? They told me a story. I couldn't close them because I had to know what happened at the end.

If we can do this with our videos, instant success.

Link via MultimediaShooter.